Vegemite, Concentrated Yeast Extract

Vegemite is a dark brown paste stew made of yeast extract, which is mainly used for spreading on sandwiches, pretzels and cookies, pie filling and a scroll Cheesymite not like, in Australia and New Zealand. It is similar to Britain and New Zealand Marmite and Swiss Cenovis.

Vegemite is made from leftover brewers 'yeast' extract, a by-product of beer, and various vegetable and spice additives. The flavor can be described as salty, bitter, and malta something similar to the taste of beef broth. The texture is soft and sticky, like peanut butter. Not as intense as Marmite flavors and less sweet than the New Zealand version of Marmite.

Vegemite is popular with many Australians and New Zealanders, who commonly is considered a national food and a cultural icon. can be found in stores around the world, particularly where large populations of Australian expatriates. Vegemite has not been successful in other countries besides New Zealand, and has failed to catch on in the United States, despite being owned by U.S. Food Kraft Foods. When viewed in the United States, the Vegemite label often does not contain the Kraft logo.

Vegemite was invented in 1923 by food technologist Dr. Cyril P. Callister when his employer, the Australian Fred Walker Company and Co., following the disruption of British Marmite imports after World War II gave him the task of developing an extension of brewer's yeast. Callister had been used by President Fred Walker.

Vegemite was registered as a trademark in Australia that year. The registration was later transferred to Kraft, a multinational U.S. , Which has maintained an interest in Vegemite since the 20's. In 1919, New Zealand company Sanitarium began manufacturing a version of the competition from big, Marmite, Vegemite and send it to Australia.

The name Vegemite was selected out of a hat by Fred Walker's daughter, Sheila. Faced with growing competition from New Zealand Marmite, the product was known from 1928 to 1935 as Parwill what the theme of settlement, "Marmite but Parwill." That is, the "Ma [mother] might like the taste PA but [the father]. "This attempt to expand market share was unsuccessful and the name was changed back to Vegemite. Today Vegemite far outsells Marmite and other similar extensions in Australia.

During the 90's, Kraft launched a product known in Australia as singles Vegemite. Combined two of Kraft's major products into one. The product consists of Kraft Singles with Vegemite added, thus creating Vegemite flavored cheese. This extension of Vegemite Kraft product line was an attempt to capitalize on the enormous popularity of Vegemite and cheese sandwiches (made by putting a piece of cheese in a vegetarian sandwich.) Vegemite was elected later recalled, possibly due to poor sales.